4 Ways to Connect with Your Creativity
“I don’t know how to do it…but I’ll try my best”. My 4 year old said this to me the other day when we went to the park.
At that moment, I realized my little man just gave me words of motivation to help me when I’m in a creative funk. Sometimes I get stuck and truth moment - there are times when I don’t know how to get out of it, which ultimately hinders me from creating to support my personal brand.
Now, I think about my little guys words, when the funk finds me. I try my best to be creative and innovative in my business, my brand, and life.
Here’s the real, the motivation to create will “ebb and flow”.
Building a personal brand is a creative process and journey. I’m not talking about creating a logo or website, but rather creating your brand mission statement or crafting message pillars and core messaging. You have to tap into that creative muscle - stretch it, work it a little to get results.
So what can you do to overcome creative blocks?
Be in the moment: Block out the distractions, put “do not disturb” on the phone and look inward. We need to take time to be in the moment - tap into something or a place where we find creativity. Part of being creative is being focused, diligent, and patient. Not everything will hit you in one sitting.
Don’t take yourself so seriously: Yep, you’re cool, you’re fancy, you’re well known, but don’t miss the mark, and miss out on the fun. Learn how to take it easy on yourself and offer yourself some grace. Create balance for yourself - you can enjoy AND be professional in your work. “Relax, relate, release.”
Trust the process: I understand that not everyone considers themselves to be creative. I’ve had people tell me “G, I don’t have a creative bone in my body.” I believe that we are all creative in different ways. In order to determine your creativity, you need to first have confidence in yourself. Identify your strengths, talents, and passions. Learn how you can use them to help you tap into your creativity. You have to start somewhere, and it is okay if it is not perfect the first time.
Review past work for inspiration: Tap into work from your past. Take the time to analyze your wins and your lessons learned. Consider how you can take one step further in your next project. And I understand… Some of us are perfectionists and our own critics, but remember to be gracious and merciful to yourself. Every time you produce something, you are making progress.
"You can't use up creativity. The more you use, the more you have."
- Maya Angelou